Matt West - General Manager at Crest Honda

Talent Recognized

A 17-year veteran of the automotive industry, Troy Conyer has been a member of the Sonic Automotive family for 11 years. Troy has served at 5 dealerships, in a number of important capacities for Sonic over the years and is excited for his role as General Manager of Crest Honda. He is a lifetime resident of Hendersonville, TN where he is involved in youth sports programs within the community. In his spare time, Troy loves to be outdoors as well as spending time with his wife Amy and two children, Kylie and Peyton. Troy is very passionate in delivering a world-class guest satisfaction to all.

Building a Team

Although Troy is primarily tasked with overseeing dealership operations, his duties as general manager also include heavy involvement in recruiting and hiring the best individuals available. With a native ability to spot talent and potential, Troy finds it enormously rewarding to train and motivate his team on a continual basis. He understands that satisfied employees create satisfied customers, so Troy is always looking for ways to promote a positive, nurturing environment at Crest Honda. The result is a reliable, engaged and inspired team that provides unbeatable customer service.

Troy Wants to Hear from You

If you have any questions or feedback, please send them directly to Troy’s email ( Just fill out the form below and your questions or feedback will be delivered to his email account. He will respond to you as quickly as possible. Troy thanks you for your interest and for your ongoing loyalty to Crest Honda.